Picked this up from work, wore it the next day to a party. Wore it the day after to college, wore it yesterday for my sister's birthday meal. This stuff is amazing! I have it in 307 Meteoric Matte. As you can see, it looks a bit pink in the photo and more purple in the bottle, but in person it's more between the two, red in good lighting but a wine colour mostly.
Basically, this stays on for ages (and I am a constant lip-nibbler) and is only slightly on the drying side. It's super thick to apply so really messy people like me might need to be careful! Although this sticks to your lips like superglue, it makes marks wherever possible, it somehow ended up marking the letter N on the keyboard in the Media Suite at college, whoops!
I'm totally going to go buy this up in as many different colours as possible.